Mobile technology is putting unprecedented power in a girl’s hands. She can now find things out, talk to others and express herself in ways never before possible. We start by understanding girls’ lives and the challenges they face. We then design mobile platforms to help them overcome these specific challenges, so they can build the confidence to create positive changes in their lives.
Mobile platforms
For a generation like no other
Global mobile usage
2/3 of the global population
have a mobile phone
2/3 of the global population
have a mobile phone
(GSMA)
Global mobile usage
200m fewer women
than men have mobile phones
200m fewer women
than men have mobile phones
(GMSA)
Global mobile usage
2/3 of new mobile subscribers
will be female over the next 5 years
2/3 of new mobile subscribers
will be female over the next 5 years
(GSMA)
Our mobile platforms
